:: Virtual Grocery Store

A Health Intervention Teaching Tool

The VGS is a game based learning tool and health intervention aid that has been proven to help train individuals to make better dietary choices at the super market.
- Features over 150 real life products with 100% accurate nutritional info.
- Nutritional rating system is aligned to USDA standards on fats, sugars, protein, and carbohydrates.
- Record a variety of end user data for evaluation including user product choices, and overall user nutritional scores.
- Can be used as a stand alone online training course, or classroom educational aid.
- Works completely on the web. No need for high end hardware.

A Consumer Analytics and Metrics Tool

Americans spend over $500 billion dollars a year in grocery stores in the U.S. Understanding why they buy an item off the shelf is one of the most important questions to answer within this industry. The VGS is an accurate consumer research and analytics tool that can be useful for academics, and market research teams for analyzing the success of a product in a virtual consumer environment. The VGS can track purchasing decisions, product preferences, and even precise routes taken around the virtual environment. This is invaluable data in any study involving consumer purchasing decisions.

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